This innovation was first presented last year at the British Invention Show in London where she won the gold medal.
The cosmetic industry is closely related to the fashion industry that every season throws new trends and dictates what will be the trend, says Anna Maria Medved, innovator and ownership of the Croatian company “Supernova” working in hairdresser industry.
“What tone color of hair will be advanced varies from season to season with changing techniques and coloring hair. However the trend of removing locks always fashionable and sought after whether locks are thin or visible, sophisticated or bleached by the sun. They are always in. Although most women want to be fashionable and groomed many of them do not have enough free time. My idea was formed as a response to the need of customers for quality, simple and fast making locks of hair color, and at home, “said Medved.
Her invention aid application of locks in multiple colors with a move consisting of two plates which is applied hair dye. Ergonomically shaped applicator allows precise to make locks from the root of the hair.
This innovation of young Croatian entrepreneur was first presented last fall on the British Invesntion Show in London
where she won the gold medal and special prize Double gold, followed by another gold medal, one Taiwan won in the category of personal care products.
“According to the reactions of visitors to the fairs, this idea has great potential in the international market because of the plan to start the mass production and out of the European market,” Medved reveals its future plans.